Resume

Work History

Marketing professional with a focus on gaming, esports, and creator partnerships.

01

Grabo

Sales & Marketing Assistant

  • Built and maintained sales and creator partnership pipelines — researching target markets, sourcing contacts, enriching leads, and tracking outreach stages.
  • Developed concepts for content shoots, sourced talent, coordinated logistics, and served as on-set producer.
  • Led brand photoshoots, owning concept development, logistics, and full on-site production.
02

Good Day

Marketing Coordinator

  • Managed cross-functional communication with social, design, and talent teams to ensure deliverables and brand requirements were consistently met.
  • Managed relationships with high-profile streamers (Pengu, RyyFyy) and stakeholders across 60+ client campaigns — Sentinels, Offline TV, DarkZero.
  • Developed creative briefs, researched collaborations, and executed influencer strategies aligned with client objectives.
  • Tracked partnership outcomes, analyzed campaign performance metrics, and provided growth strategy recommendations.
  • Conducted outreach to 30+ companies; generated 4 brand partnership meetings.
03

Razer

Razer Store Evangelist

  • Collaborated with content creators and event teams to ensure deliverables met campaign goals, timelines, and customer experience standards.
  • Analyzed post-event metrics to compile internal reports, identify process gaps, and propose strategic improvements.
  • Contributed to “RazerStore Plays” campaign development — supported 10+ livestreams and 30+ promotional giveaways, directly leading to the launch of RazerStore Live as an ongoing initiative.
  • Coordinated logistics, tech support, and special guests for 15+ in-store events (Xtra Esports, Razer Con, Rebel Gaming) — increased daily store sales by 1x and new customer acquisition by 30%.